
About ButterPhi
It’s me :) Nila Phi.
I’ve had an amazing career for the last 20 years working on 5 continents with all kinds of businesses from Fortune 500 companies to small blockchain startups. I absolutely love what I do, and it shows in my work.

Who is ButterPhi?
Let’s build your brand better, together.
I’ve been working with brands for over 15 years, on almost all continents, but I love working with businesses and organisations that make a difference and change the world for the better. My bread and butter (pun intended ;) is helping ethical organisations and social enterprises evolve from caterpillar to butterfly. I work with transformative enterprises, from blockchain and deFi technologies to social entrepreneurship to non-profit and NGOs. Through heart-led and aligned brand strategy, let’s build your brand better, together.
I’m also an Executive Producer for television, film and promotional video content. I’ve been doing this on 3 continents for over 10 years. Basically, I thrive on bringing stories to life.
Education
a degree, or four.

Madrid, Spain
MBA, Global Management

Paris, France
Masters, International Business
Focus: Luxury Branding

Shanghai, China
Global Immersion Programme

University Park, PA USA
BA, English Creative Writing
BA, French Language

Montpellier, France
French Intensive Studies
Brands I’ve worked with:



What the caterpillar calls the end of the world the master calls a butterfly.
Richard Bach
Values
I stand for?
Values are the foundation for the work we do. These are my core values and what drives my work, my life and everything I do.

Wisdom
Creativity, Curiosity, Love of Learning, Discernment, Perspective

Courage
Bravery, Perseverance, Dedication, Honesty, Zest

Humanity
Love, Kindness, Social Intelligence, Forgiveness, Humility, Humour

Justice
Equality, Teamwork, Fairness, Leadership & Justice for the Environment

Transendence
Appreciation of Beauty & Excellence, Gratitude, Foresight, Self-Regulation, Discipline